Project Details

Full overview of the project, technology stack, role, and professional contributions.

Fireplaces Wakefield

Fireplaces Wakefield

Optimized website performance and SEO for a fireplace business.

Company

WTS Technologies

Location

Pudsey, United Kingdom

Position

PHP Developer

Duration

Apr 2026 - Apr 2026

Role
  • Optimization and bug fixing
  • SEO improvements
Technology Stack
PHP MySQL
Responsibilities
  • Developed and maintained scalable web applications using PHP and Laravel
  • Designed and implemented RESTful APIs for web and third-party integrations
  • Optimized database queries and application performance for high-traffic systems
  • Integrated third-party services including Stripe, PayPal, Twilio, and SendGrid
  • Improved SEO structure and page performance across multiple business websites
  • Collaborated with UK-based clients to gather requirements and deliver solutions
  • Mentored junior developers and ensured code quality standards
  • Fixed bugs, improved system stability, and enhanced existing features
Achievements
  • Improved application performance by 30–35% through query optimization and code refactoring
  • Successfully delivered 10+ production websites and APIs across multiple industries
  • Reduced API response time and improved scalability for backend systems
  • Enhanced SEO performance, contributing to better search visibility and traffic
  • Maintained high client satisfaction through timely delivery and quality solutions
Project Description

Flames Fireplace Centre has been a leading provider of fireplaces, fires, and stoves in Wakefield and surrounding areas (Barnsley, Dewsbury, Huddersfield, and Leeds) for nearly two decades. Our showroom offers over 50 live displays, showcasing a wide variety of traditional and contemporary fireplace designs, including stone, marble, and wood mantels, as well as gas, electric, and solid fuel options. We pride ourselves on offering both ready-made and bespoke fireplace solutions to suit any style or home.

We work with quality British suppliers, many of whom are local to Yorkshire, and consistently update our product range to stay ahead of trends. With free parking and a welcoming, knowledgeable team, we aim to make the fireplace selection and installation process as smooth as possible. Whether you’re looking for a classic design or a modern, remote-controlled fire, our team helps turn your vision into reality.

Our service goes beyond products—we also provide expert installation with qualified, friendly professionals who ensure your fireplace is safely and perfectly fitted. Customers choose us for our commitment to quality, customer service, and long-lasting warmth for their homes.

Problem Statement

Website required better SEO and performance.

Solution

Applied SEO improvements and optimized frontend/backend performance.

Key Features
  • SEO optimization
  • Performance improvements
  • Bug fixing